Employer attractiveness in Saarland
How the digital transformation contributes to work-life balance
The digital transformation has picked up speed due to the coronavirus pandemic. Also in Saarland. Since September 2018, the Ministry of Economic Affairs, Labor, Energy and Transport with a funding program to help Saarland companies get off to a digital start.
Increasing productivity, optimizing processes and improving product and service quality are cited as successes. Many events offer information on how Saarland SMEs can adapt to changes in the market, especially the employer market. Terms such as "employee-centered corporate culture" or "authenticity" can be found more and more frequently in "About us" texts and job advertisements.
Customer-centric or employee-centric?
Not either or, but both and.
"Digitalization" is a cross-cutting issue that affects all areas of life. The dynamic changes triggered by it and associated with it in the future are finding their way everywhere - at work, at home and in our leisure time. Now more than ever, the focus is on people.
If you look at companies whose business model is based on digital services in the SAP environment and IT process consulting, the focus for their customers is on simplification, standardization and ultimately maximizing added value. What is the focus for employees of business IT companies? Studies show that they value flexible working hours and locations. They want to work in a company that
family-friendly structures, where communication is respectful and where they find fulfillment in their work through active participation. For many people, the job is no longer the top priority. Added value is in demand, not monetary benefits. Appreciation, recognition, transparent communication, a social working atmosphere, fairness and support for further development - these are far more than a "second" salary.
In Saarland too?
Saarland is well on the way to further expanding its position as an IT state. Renowned research institutes such as the CISPA Helmholtz Institute in Saarbrücken, the DFKI, Saarland University and the HTW - to name but a few - are accelerating the structural change in Saarland towards the "Saar Valley". Attractive jobs included? "Yes," says Christian Bach, Managing Director of CLC xinteg GmbH in Bexbach. "If future employers take to heart the fact that purely monetary benefits are no longer enough to attract skilled workers.
Performance-related bonuses, company smartphones, further education and training opportunities, tax-free benefits and employer subsidies - all this is normal at CLC xinteg. Flexible working hours, working from home, taking on responsibilities, more vacation days than required by law, ergonomic workstations, health care, free drinks, snacks, leisure activities in the workplace and our CLC Feelgood events too. We recognized early on how important it is to be open with one another, to stick together and to show consideration for one another," explains Christian Bach. "These are values that we live and communicate both internally and externally."